Triguna Projects

The Impact of Vastu for House Plans on Real Estate Sales and Purchase Choices

Buyers’ decision when buying real estate is influenced by many factors such as location, price, amenities, and neighborhood reputation. One such crucial yet understated aspect is the influence of Vastu Shastra on house plans. A survey conducted by Anarock found that nearly 80% of homebuyers in India consider Vastu compliance as a key factor in their purchasing decision. This highlights how deeply rooted Vastu principles are in the Indian psyche, influencing both demand and market trends. Vastu emphasizes harmony between human habitation and nature to enhance health, wealth, and prosperity.

Recent trends show that homes designed according to Vastu principles often sell faster and attract more buyers compared to those that don’t follow these guidelines. In fact, a survey by 99acres revealed that 62% of homebuyers prefer Vastu-compliant properties, and 44% are even willing to pay more for them. This highlights how Vastu compliance can not only speed up sales but also increase property values.

Understanding Vastu Shastra

Vastu Shastra, dating back to ancient Indian civilization, is a traditional architectural science prescribing specific guidelines for construction and layout. These guidelines ensure a balanced and harmonious living environment, aligning the physical space with natural forces. Key elements of Vastu include room orientation, door and window placement, and space utilization to allow optimal energy flow.Here are essential factors:

1. Site Selection:

• Location: Vastu emphasizes selecting a site with a positive environment.
• Plot Shape:Regular shapes like squares or rectangles are considered auspicious.
• Surroundings: Proximity to parks, water bodies, and good road access enhances Vastu compliance and fosters a harmonious living space.

2. Building Orientation:

• Direction: North and east-facing buildings attract positive energy.
• North-Facing:Promotes financial growth.
• East-Facing: Enhances health and well-being.
• Natural Light: Proper orientation ensures natural light and ventilation, creating a balanced living environment.

3. Room Placement:

• Kitchen: Ideally located in the southeast corner, aligning with the fire element.
• Bedrooms: Best positioned in the southwest to promote restful sleep and stability.
• Bathrooms and Toilets: Should be in the northwest or southeast to avoid negative energy and maintain hygiene.
• Balconies:Preferably in the north or east to attract positive energy and allow sunlight and fresh air into the home.

4. Entrance and Exits:

• Main Entrance:The entrance is crucial as it’s the gateway for energy. It should be well-lit, unobstructed, and ideally face north, east, or northeast.
• Door Orientation:The main door should open inwards and be larger than other doors to maintain an inviting atmosphere.
• Exits: Strategically placed to ensure smooth energy flow out of the property.

These Vastu principles influence the energy, harmony, and overall well-being within a home, making them essential considerations in property decisions.

The Growing Popularity of Vastu-Compliant Homes among buyers

The demand for Vastu-compliant homes is increasing due to several factors:

1. Cultural Significance: Vastu is deeply rooted in cultural and spiritual beliefs, ensuring positive energy, health, and prosperity. Vastu-compliant homes are highly sought after for the psychological comfort they provide, aligning with ancient principles that promote well-being and prosperity.

2. Market Awareness: Increased awareness and education about Vastu Shastra make more buyers conscious of its benefits. Real estate developers are incorporating Vastu principles in their projects to cater to this growing market segment. 

3. Resale Value: Vastu-compliant homes typically have higher resale values, as they are perceived to offer a better living environment and a profitable investment. According to a Magicbricks survey, 93% of respondents from Tier-1 and Tier-2 cities prefer Vastu-compliant homes, reflecting strong demand and quicker sales. Buyers see these properties as secure investments with better returns due to their cultural significance.

4. Family Well-being: The belief that Vastu principles enhance overall family well-being makes these homes attractive to buyers prioritizing health and happiness.

Vastu Compliance vs. Non-Vastu Compliance: Sales Impact

1. Increased Demand: Properties designed according to Vastu principles attract a broader range of buyers. Studies indicate that Vastu-compliant homes sell 20-30% faster than non-Vastu-compliant properties and often at higher prices  .

2. Market Differentiation: Developers offering Vastu-compliant homes can differentiate themselves in a competitive market. This unique selling proposition (USP) is a significant draw for buyers looking for more than just a physical space. Vastu is now a key factor for homebuyers, with 93% of potential customers preferring Vastu-compliant homes, according to a study. 

3. Enhanced Marketing: Highlighting Vastu compliance in marketing materials attracts culturally inclined buyers, adding trust and credibility to the property.

Boosting Market Appeal with Vastu Corrections: 

Vastu-compliant homes generally perform better in the market, but even properties that initially lack Vastu principles can see significant improvements with Vastu corrections. Experts highlight that simple adjustments, such as repositioning doors or adding Vastu-compliant elements, can greatly enhance a property’s appeal. For instance, a commercial building in Mumbai saw a substantial increase in rental income after implementing Vastu corrections like reorienting the main entrance and rearranging interior spaces.
This underscores the growing importance of Vastu in real estate, proving that even few Vastu corrections can lead to notable market benefits.

The Future of Realty with Vastu in Home Plans

The future of real estate is set to embrace Vastu principles more deeply.

• Vastu and sustainable building practices will increasingly intersect, combining traditional wisdom with eco-friendly designs.
• Technology like AR and VR will aid in visualizing and implementing Vastu-compliant designs.
• Custom Vastu solutions tailored to individual needs and preferences will become more common.
• Smart tools and apps for real-time Vastu analysis and corrections will be developed.
• Future regulations may include Vastu principles, especially in culturally significant areas.

The influence of Vastu Shastra on real estate is evident; with Vastu-compliant homes often selling faster and at higher prices. Developers who recognize and integrate Vastu principles into their projects gain a distinct market advantage. Triguna Projects has made Vastu compliance a cornerstone of their construction approach. Most of their buildings adhere to Vastu guidelines, featuring designs that ensure excellent ventilation and harmony. This commitment not only enhances their marketability but also results in high owner satisfaction.